Brett and Jannell Mueller and Brett's father John Siegel have opened a new mobile concession selling home made pretzel bites. OMG Pretzel Bites has been a dream of Brett, Jannell and John for several years. They wanted to bring their freshly baked product to the masses at festivals and events in Central Florida.
On their new trailer they make the dough, roll the dough and cut the product to size and bake the bites in the mobile oven. The Bites are served hot and fresh and the customer feedback has been amazing. John, Jannell and Brett have been running the Magic Twist and Creme business in the Crystal River Mall and have lots of experience in the restaurant business, but going mobile was a whole new challenge.
How SCORE Helped:
They started their new business after attending a series of workshops offered by the local SCORE Chapter in Citrus County on how to start a business. Their SCORE Mentors helped the team develop their business plan, conducted cash flow analysis, helped them size the operation to meet potential demand and helped them with financing options.
Check out their Facebook page to view their schedule of events: https://www.facebook.com/omgpretzelbites